Uncomfortable Truth is a bold lifestyle brand. Founded by longtime entrepreneur Zoe Marsh-Leigh, it was created in the summer of 2020 by a group of creatives who aren’t afraid to shake shit up. The line is meant to cross boundaries that most people won’t.
These days, the cancel culture has everyone censoring themselves and living through various filters.
But the reality is, we are the culture and there is nothing about it that can be censored or watered down.
Uncomfortable Truth is raw and very necessary. It dares to say what everyone is thinking but reluctant to say, always speaking to your authentic self – your true identity. It is the truth that is required.
The brand is not for everyone. It is for those who have something to say and are unapologetic about who they are. Regardless, Uncomfortable Truth will give you lots to talk about.
Warning: Wearing the brand may cause stares and nods of approval from bystanders or random conversations with strangers. Only the real should consume